Services
You know something isn’t working. You’re just not sure what to fix first.
Four situations. One diagnosis. Every engagement starts by figuring out which one you’re actually in — because the wrong solution to the wrong problem is just expensive noise.
Define Your Brand
Sound familiar?
Your brand says different things depending on who’s speaking. Your website says one thing, your pitch deck says another, your sales team improvises. Customers who chose you can’t articulate why — so they can’t refer you either. You know you need to get this right before everything else, but nobody’s helped you do it in a way that actually sticks.
What we do about it
We start by finding the one true thing that differentiates you — through customer conversations, competitive analysis, and stakeholder alignment. Then we build from identity through to activation: first we Define (positioning, brand architecture, visual identity direction), then we Articulate (communication strategy, messaging frameworks, tone of voice), then we Activate (integrated marketing strategy to take it to market).
What changes for you
Your team tells the same story. Your customers can explain why they chose you. You have a strategic foundation — not a tagline — that makes every decision after it easier.
What this includes
- Brand Positioning & Strategy
- Communication Strategy & Tone of Voice
- Integrated Marketing Strategy
- Market Research & Consumer Insights
Who this is for
Founders launching or repositioning a brand. Companies that have outgrown their identity. Organisations that need clarity before they need content.
Amplify Your Presence
Sound familiar?
You’re posting consistently, running campaigns, showing up on the right platforms — but engagement is flat and your pipeline is empty. You’ve tried trending formats, hashtag strategies, even hired a content agency. Your audience still scrolls past. The problem isn’t consistency. It’s that your content is answering questions nobody’s asking.
What we do about it
We start with what your audience actually wants to know, not what you want to say. Then we build a system: editorial strategy with clear content pillars, a sustainable rhythm, the right channel mix, and measurement that connects activity to outcomes. We handle content marketing, social media, email, SEO, and paid channels — or equip your team to.
What changes for you
Content that generates inbound leads, not just likes. A presence your audience actively follows. Campaigns where you can say exactly what worked, what didn’t, and what to do next.
What this includes
- Content Marketing
- Social Media Management
- Email Marketing & Automation
- SEO
- Influencer Marketing
- Paid Social Advertising
- SEM/PPC
Who this is for
Brands that have tried “doing social media” and want actual results. Founders building a personal brand alongside their company. B2B companies that need to demonstrate expertise, not just activity.
Produce Your Story
Sound familiar?
You need creative assets — a brand film, campaign visuals, a new website — but the last time you outsourced production, the output didn’t match the strategy. The designer didn’t understand the positioning. The video team made something beautiful that said the wrong thing. Strategy and production were two separate conversations with two separate vendors and the gap showed.
What we do about it
Strategy and production under one roof. Video production comes through TAP Creative Studio — our in-house production arm. Design and copywriting are quality-controlled through trusted partners. The advantage: the people who built your strategy are the same people briefing your production. No handoff gaps. One relationship, one budget, one approval chain.
What changes for you
Creative assets that match the quality of your strategy. A brand film that says exactly what it should. A website that converts because the messaging architecture was built by strategists, not just developers.
What this includes
- Video Production (via TAP Creative Studio)
- Graphic Design
- Copywriting
- Web Design & Development
- Packaging Design
Who this is for
Brands that need production and strategy to speak the same language. Companies tired of beautiful creative that says the wrong thing. Anyone who’s experienced the gap between strategy decks and final deliverables.
Protect Your Reputation
Sound familiar?
Something happened — or might happen — that changes how people see your company. A public complaint went viral. A leadership change needs careful communication. A product issue requires stakeholder management. Or nothing has happened yet, but you know you’re one bad news cycle away from scrambling. You don’t have a plan, and you’re not sure who to call.
What we do about it
We build the infrastructure before you need it: crisis preparedness plans, stakeholder communication frameworks, media relationships, corporate messaging. When something does happen, we’re already in position — counsel, messaging, media management — not starting from scratch at 2am.
What changes for you
When the conversation shifts, you’re ready. Your stakeholders hear from you first — not from the internet. Your response is coordinated, clear, and fast. And between crises, your corporate communications build the credibility that makes people give you the benefit of the doubt.
What this includes
- Crisis Communication
- Corporate Communications
- Media Relations
- Online Reputation Monitoring
- Sustainability & CSR Communication
Who this is for
Companies in public-facing industries. Organisations going through change. Brands that have grown enough to have something worth protecting.
Curious how it works?
Here’s what the process looks like from your side.
Four phases. From first conversation to measurable results. No proprietary acronyms — just a rigorous process built on what actually works.
Not sure which service you need?
That’s actually the right place to start. Every engagement begins with a Communications Audit — a two-week diagnostic that tells you exactly what’s broken and what to fix first.